Lake Group Media, Inc.
The Measurable Difference

L@KE interactive, Outbound E-Mail Solutions

L@KE interactive provides a full suite of online communications and marketing services. Our outbound e-mail solutions can provide these services for customers of all sizes, whether it is a simple solution or a complex database management project. If you are seeking an e-CRM solution, newsletter deployment or are interested in creating a third party opt-in e-mail list, let us provide the tools you need.

E-Mail Delivery

We deliver three different versions of each letter: plain text, HTML and AOL. Through our multi-part MIME compliant broadcast technology, addresses in the AOL domain are assigned the AOL version, and all other addresses are sent both plain text and HTML versions. The e-mail client reader or browser will then support the appropriate version for viewing, independent of personal settings. Through this process, we can determine which of your members is HTML capable; as well as any other valuable data you want regarding the recipient. Our technologies allow you the ability to look at them in real-time actions.

e-CRM

We know from being in the direct marketing industry since 1960 that customer relationship management is key factor effecting our clients' day to day operations. Our E-CRM solutions can cost effectively help you manage these relationships and provide you with the means to maximize customer satisfaction.

List Hygiene

When we get your data, our intelligent list hygiene software flags duplicate records and invalid e-mail addresses. We also clean the list in real-time, after each campaign goes out we remove unsubscribes from the database. L@KE interactive also will flag bouncebacks, hard bouncebacks are removed from the list and soft bounces are sent again in a future campaign.

Database Building

L@KE interactive knows that data mining is critical to building long-lasting relationships as well as creating an opt-in database. We can provide you with the solutions you need to create your customer file and create an opt-in file to add an additional revenue stream to your bottom line. Our solutions are technology friendly and do not require hours of programming time by your web developer.