Tara Finger Joins Lake Group Media
Armonk, New York – Effective immediately – Lake Group Media, Inc. is proud to announce that Tara Finger has joined the firm in its data brokerage division.
Tara Finger brings over 15 years of digital and direct marketing expertise to Lake Group Media. Prior to joining our firm, she was Director of Business Development at Take 5 Media Group for the past 12 years. She was instrumental in developing and growing the company’s comprehensive multichannel marketing concepts. She focused on delivering multichannel solutions leveraging data and market intelligence to increase the success of client digital and direct mail campaigns for acquisition, branding, and CRM programs. Prior to joining Take 5 in 2007, Tara started in the direct marketing business working with Worldata.
Tara’s strong track record of delivering dramatic increases in response rates and conversions for clients comes from her ability to synthesize email deliverability strategies with multichannel database marketing tactics that get results. With years of experience in the publishing, automotive, education and retail markets, Tara is uniquely positioned to serve clients in these industries and others. Tara will offer her clients expanded capabilities, leveraging Lake Group Media’s diverse and highest-quality data sets.
Lake Group Media, Inc.
1 Byram Brook Place Armonk, NY 10504